Protecting your personal privacy online is ultra-important, especially if the physical address you do business from is also your home address. You absolutely do not want to display your home address on your website, nor should you display your personal phone number either. The reasons for this should be obvious 🙂
However, if you do have an address on your website, it increases trust and this is especially true if you have an e-commerce store. As well as this, if you have a list of email subscribers, the can-spam laws dictate that you must have an address at the bottom of any correspondence that you send to your list.
So what’s the solution?
A dedicated mailing address in a country of your choice.
But this is expensive, right?
It can be, yes, but only if you expect to be getting a lot of mail to that address. In practice, you will probably get no mail at all because you won’t be using the address for that purpose. You will be using it only to gain credibility on your website and to comply with can-spam laws when sending emails.
I recently came across a great little service called Clevver Mail. The basic plan (which is probably all you will need) only costs around $1 a month and in fact, it’s completely free for the first 6 months. They currently have real addresses in 12 countries and can choose your address when you register.
So now you can get yourself a real address (not a PO box!), in a country of your choice and it won’t cost you a penny for 6 months 🙂